Four months before the nation reflects on the 10th anniversary of the 9/11 terror attacks, New York City is making a push to lure tourists back to Lower Manhattan.
The neighborhood, which was completely decimated in the attacks that brought down the World Trade Center towers, has been revitalized in recent years. That is something that Mayor Michael Bloomberg wants the world to see.
On Thursday, he announced a social media and marketing campaign that will highlight the neighborhood with restaurant specials, discounted hotel rates, and citywide advertisements.
On the 10th anniversary of the attacks, the National September 11 Memorial & Museum will open to the public at Ground Zero. The memorial is expected to draw 5 million visitors during its first year.